The Latest from Synthesis Insights

Author: Serena

b2b growth marketing

The Importance of B2B Growth Marketing & How to Implement It

Imagine propelling your business into a realm of sustained success, where every marketing effort becomes a catalyst for growth. In a world where competition is fierce, B2B growth marketing isn’t just a strategy; it’s the strategic imperative that separates industry leaders from the rest. Join us on a journey where we unravel the secrets, strategies, ... Read more

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b2b video marketing

The Power of B2B Video Marketing: Strategies for Success

In today’s digital age, B2B video marketing has become one of the most powerful and influential mediums in digital advertising. The transformative power of visual storytelling has redefined how businesses connect with their target audience, fostering engagement and bolstering brand visibility. While video marketing has long been popular in the B2C sector, staying ahead in ... Read more

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b2b marketing channels

Exploring the Most Effective B2B Marketing Channels in 2023

In the fast-paced realm of B2B digital marketing, staying ahead of the curve is paramount to success. Strategies and channels that deliver the best results are constantly evolving, with various channels vying for attention and supremacy. As we continue into 2023, it’s time to look at the most potent B2B marketing channels for reaching your ... Read more

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import google ads to bing

How to Import Google Ads to Bing Ads: A Step-by-Step Guide

In the ever-evolving landscape of digital advertising, diversifying your online presence across multiple platforms is no longer a choice—it’s a necessity. Google Ads has long reigned supreme, thanks to its massive user base and powerful ad targeting capabilities. However, in the quest for broader reach and better results, savvy marketers are doing away with the ... Read more

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Microsoft Ads vs. Google Ads

Microsoft Ads vs. Google Ads: The Battle of the Ad Titans

When it comes to online advertising, there are two giants that dominate the industry: Microsoft Ads vs. Google Ads. Both platforms offer powerful advertising solutions, but which one is the better choice for your business? Advertising has evolved significantly in the digital age, and companies now have a wide range of options to promote their ... Read more

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