Paid Media for Industrial Manufacturers

Paid search and social for industrial and commercial manufacturers.

We manage Google, Bing, Meta, and LinkedIn campaigns for manufacturers spending $100K or more on paid media annually. You work directly with the operator running your account, with no account managers between you and the person making decisions.

Industrial manufacturer · Full-year 2024 vs. 2025 · Per HubSpot CRM

4.55x → 7.18x

ROAS improvement

+25%

paid revenue, year over year

-21%

ad spend in the same period

MacroAir Fans, industrial HVLS fan manufacturer.  Read the full case study →

Account ownership, not account management.

Most agencies put account managers between you and the people actually running your ads. We don’t. Andre Rosdahl runs your Google and Bing paid search campaigns directly. A senior paid social partner handles LinkedIn and Meta. The people billing you are the people doing the work.

Paid Search

Google · Bing

Industrial keyword strategy, match type discipline, and search term sculpting. We capture buyers who know what they need before they find a competitor. Every search dollar tied to a measurable outcome.

Paid Social

LinkedIn · Meta

Industrial buyer targeting by job title, company size, and industry vertical. Reach facility managers, engineers, and operations decision-makers before they start searching. Our paid social partner handles LinkedIn and Meta directly.

Full Accountability

No handoffs

One point of contact who understands your product, your sales cycle, and your market. Live dashboards. Monthly reporting calls. If something underperforms mid-month, you hear from us. We don’t wait for you to notice.

This isn’t the right fit for everyone.

We do our best work with industrial and commercial manufacturers. That focus means we know the buyer psychology, the sales cycles, and the channel mix. If you’re in a different category, reach out and we’ll be straight with you about whether we’re a good fit.

We’re a fit if:

If your current budget is below $100K annually, we’ll tell you honestly. Reach out anyway if you’re growing toward it and we can talk about what makes sense.

Questions

If you’re an industrial or commercial manufacturer with $100K or more in annual paid media spend and you’re not satisfied with your current results or agency, we should talk. The initial audit is free. We’ll review your account, tell you what we see, and give you a realistic picture of what improvement looks like. If there’s nothing to fix, we’ll say so.

We require a 6-month minimum commitment. The first 30 days are setup and account restructuring. Month two is active optimization. Reporting is ongoing: you get dashboard access and a monthly review call. If something’s underperforming mid-month, we reach out. We don’t wait for you to notice.

Google Ads, Bing Ads, Meta (Facebook and Instagram), and LinkedIn. The mix depends on your buyer and your budget. Most industrial manufacturers lean heavily on Google and Bing search. That’s where purchase intent lives. LinkedIn and Meta run awareness and retargeting on top of that.

Mostly, yes. Industrial and commercial manufacturing is where our experience is deepest and where we’re most confident we can deliver without overclaiming. That said, if you’re in an adjacent category like heavy equipment distribution, industrial services, or commercial construction, reach out and we’ll give you an honest read on whether we’re the right fit.

You have live dashboard access to your account performance at all times. We do a formal monthly reporting call to review results, explain what changed, and align on the next month’s priorities. If something material happens between calls, we reach out proactively.

If your paid media isn’t performing, let’s look at what’s there.

The audit is free. We’ll review your account, tell you what we’d change, and give you a realistic picture of what improvement looks like. If there’s nothing to fix, we’ll say so.